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Thursday, April 16, 2015

Designer Spotlight - FreeSpirit presents Clementine & Ginger Snap by Heather Bailey


Bring sunshine and fun to your next project with Heather Bailey’s light-hearted new Clementine collection. Soft and rich colors work together for an exciting blend of sparkle and sophistication. Evoking a romp in the summer grass, riding banana-seat bicycles and sipping fresh-squeezed lemonade, these playful, charming prints will inspire countless projects, from quilts and clothing to crafts and home decor.

Click here to view the entire collection on makeitcoats.com

Download our free Clementine Quilt pattern



Cozy up to family and friends this holiday season with projects made from Heather Bailey's festive Ginger Snap collection. Classic textures and themes are celebrated through Heather's fresh palette and modern perspective. Not only is the gathered collection rich in holiday spirit, but Ginger Snap is also brimming with universal blenders of year-round appeal. Fill your world with stunning heirlooms that stand the test of time.

Click here to view entire collection on makeitcoats.com

Download our free Ginger Snap projects below






#DesignerSpotlight  #iamafreespirit
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Tuesday, April 14, 2015

Designer Spotlight - Heather Bailey on YouTube!

Hear from Heather about her collection Clementine and what is means to be a FreeSpirit designer!








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Thursday, April 09, 2015

Did You Know... 10 Facts About Heather Bailey!

Did You Know?  10 Facts About Heather Bailey!

1)  I did not graduate from high school. On a whim, at the beginning of my junior year, I applied to my parents alma-mater university. And to my surprise, I was not only admitted, but offered a Leadership Scholarship. After my freshman year of college, living out of state and entirely on my own, it was surreal to attend my would-be high school graduation as a spectator. And yes, I did graduate from college.

2)  My sister says that physical humor is my hidden talent. When I play Charades or parody a groovy Golden Platters dance from The Brady Bunch TV show, I am 100% committed. Her personal favorite is my Foxy Lady dance to the Jimmy Hendrix song by the same name.

3)  If God had blessed me with a talent for singing, I would write folk songs and play a mean acoustic guitar. I might even dye my hair a funky color and wear drippy macrame fringe. There is still hope for the guitar portion of this fantasy. However, I must admit that I have started classes to this end on three occasions and I still only know two chords.

4)  My childhood family nickname was Finder Girl. With a photographic memory, I had an uncanny ability to find lost articles by flipping through the pictures in my mind. My memory is not quite as sharply photographic as an adult, but I am still very good at finding things.

5)  I am a patented inventor. I created a new hair-styling tool which can replace bobby pins, hair elastics and headbands. I cheekily named them Trash Ties, after the twisty-ties we use to seal plastic bags. I offer them today in tons of colors, each with a fully-photographed, 16-page style guide at HeatherBaileyStore.com.

6)  When I was eleven years old, I took the universal girlhood horse-loving phenomenon to new heights by becoming a trail guide for a nearby stable. After cleaning stalls, applying ointments to old horse knees, reconditioning tack and shoveling straw, an older friend and I would saddle up a number of the horses and lead customers on trail rides through the golden hills of San Franciscos East Bay. It was dreamy.

7)  I boast an odd assortment of meaningless, but funny, celebrity encounters. Claire Danes stepped on my foot repeatedly when filming the opening sequence for the movie, The Mod Squad. Cameron Diaz grabbed me on the shoulders and shook me as she brightly exclaimed, Im in the wrong trailer! She was dressed as a mustached man at the timeso this definitely qualifies as weird. (She was in disguise for the movie, Charlies Angels.) Drew Barrymore doted over my oldest son while he smiled up at her from his stroller. James Franco asked me to make him some sterling silver hair combs for his girlfriend. David Arquette saw me making said hair combs and started up a crafting conversation with me. To top off my brief Hollywood experience, I once wandered my way through an unmanned security station at the Oscars and found myself on the red carpet. THE red carpet. I was in a tee shirt, jeans and sneakers and was carrying a large stack of books from the patent library. Very elegant.

8)  I believe that running is one of the most convenient forms of exercise. However, I have had a difficult history with running. In high school, I joined the cross-country running team, but never was able to fully run a 3-mile race. My lungs would burn and I would become faint and dizzy. In college, my apartment was right next to the universitys track field, so I gave running another try and failed. I tried to master running at least two more times as an adult and failed again. It wasnt till after my youngest son was born, when I was thirty-six years old, that I finally figured it out. I had told myself to give it one more try, but with an all-new approach: find some help and take it slowly.
            This time around there was new technology available that didnt exist during my previous attempts. I used an app on my phone called Couch to 5K which instructed me when to run and when to walk. For the first few weeks, I didnt feel like I was even exercising. However, within a few months, I was running as far as six miles in one go. I am still stupefied by this. It turned out I was pushing myself too hard when I was younger and not easing my way into it. Go figure.

9)  I love to knit. I asked for basic supplies for Christmas my freshman year in college. During the break, my mom showed me how to cast on and introduced me to the two basic stitches, then promised to help me more once I returned home in the summer. I couldnt wait. By the time I was home again a couple months later, I had completed two fishermans-knit sweatersthe ones with the intricate cables and whatnot. (This was before knitting had its comeback.) Later, when I entered an apparel collection into the schools fashion show competition as a Junior, competing against the graduating Seniors, I won the coveted, top award of Best Overall Line. The Seniors were not so thrilled. I believe it was the one-of-a-kind hand-knit sweaters that won me the show, including a few sweaters for which I had hand-spun the yarns on my own spinning wheel. Yes, I was a college co-ed who kept a spinning wheel at the foot of her bed and knit during class.

10)  If you havent picked it up from the other facts above, I definitely have an inner hippy, though I dont think this comes across upon first impression. I like to bake bread from freshly-ground wheat and make homemade greek yogurt. I spin yarn, embroider and keep a garden when my design schedule permits. In my dream life, like Marie Antoinette once did, I would build a quaint village next to my home to play out my pastoral fantasies. I would dip candles, sheer sheep, raise chickens, and supervise pony rides for children. I would have an orchard and a robust garden. Heck, while were at it, lets turn those village buildings into guest houses and host sewing and self-improvement retreats. Imagine us all sitting around the campfire with old quilts wrapped around us, singing folk songs, sharing stories and playing charades. Yeah, its a good dream.


Share with us what you have in common with Heather and be entered in to win 10 yards of her new fabric collection!!

Congratulations to our winner Abbey... she also enjoys running!

#DesignerSpotlight #iamafreespirit

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Tuesday, April 07, 2015

Designer Spotlight - Heather Bailey

In April we will be celebrating Heather Bailey as part of our Designer Spotlight program.  Stay tuned for some great blogs and don't forget to check our Facebook page and YouTube channel for more great stuff about Heather!  #DesignerSpotlight  #iamafreespirit




Heather Bailey is a world-reknowned star in the textile, craft, and decorating arena. With her sophisticated floral designs and smart geometric prints, Heather has inspired a new generation of crafters and home decorators to embrace art and color in their everyday lives.

Heathers creations, including fashion and home-decor items, have been sold worldwide in the best stores: Fred Segal, Henri Bendels, Bloomingdales, and more. InStyle, Glamour, Mademoiselle, Seventeen, Country Living, and other top publications have all highlighted her unique fabrics and creative designs.

I aim to bring more women to know the joy and deep fulfillment that comes from creativity and from nurturing our families with the work of our hands says the inspiring mother of three.

Heather Bailey, LLC has expanded steadily to become the unique, global lifestyle brand it is today. For more information on Heathers product collections, including craft and home-decorating fabric, sewing and embroidery patterns, stationery, housewares, and more, visit www.HeatherBailey.com. Follow Heathers personal blog at www.HELLOmynameisHeather.com for ongoing inspiration, tutorials, free patterns and more.

website:           HeatherBailey.com
blog:                HELLOmynameisHeather.com
facebook:         HeatherBaileyLLC
twitter:            @_HeatherBailey
instagram        @HeatherBailey
google+:         +Heatherbailey1



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Tuesday, March 24, 2015

Welcome the Sewist into your Shop


Garments, accessories, home d├ęcor and quilts. The revolution afoot can breathe new life into your business as well as your customers’ creativity. Today’s new multi-crafting sewist wants to quilt and sew it all, and you, as an independent shop owner, offer the perfect venue to guide her and win a loyal customer.
Recent consumer focus groups conducted by Westminster Fibers, Inc., purveyors of such well-known brands as Rowan and FreeSpirit fabrics, have revealed that over one-third of active sewing consumers sew fashions and over 60 percent sew for their homes.

These consumers more than likely include your current customers as well as a newer demographic.

The Quilting in America 2014 national survey, conducted by the industry powerhouse F+W, shows the dedicated quilter continues to drive the marketplace. She is, on average, 64 years old and is 12.2 percent of all quilters accounting for 60.4 percent of purchases.
She is your customer.

The survey also points out that 20 percent of all dedicated quilters sewed fashion in the past 12 months and 57 percent made a functional item such as a pillow, tote and so on. Both statistics show an increase since 2010. Are you geared up with beautiful cotton sateens and rayon challis to draw
her into your shop and give her a reason to buy more fabric from you?
The new demographic is “figuring it out” her own way, which is typical of the generation dubbed Millennials (born in the 1980s to early 2000s). She is actually making good on her “pins” — becoming inspired to create and doing so proudly, mistakes and all! She is lurking on online sewing communities such as Burdasytle.com, with more than 900,000 members, 44 percent of whom are 30 to 49 years old and are engaged in fashion sewing.

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